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Our Story

Central Otago is home to many small family orchards all striving to produce exceptional fruit. We can never be the biggest, but we want to be the best.

Our Story

The world’s best-tasting fruit is grown in Central Otago. Here, light schist soils and a dry, intense climate are complemented by pure, clean water and spectacular landscapes.

Throughout the generations, Central Otago fruit growers have nurtured beautiful fruit, caring for their land and trees with integrity and passion. Hard work, ingenuity and expert skills have brought perfection—apricots and cherries with pure, intense and sophisticated flavours found nowhere else.

With a focus on provenance and value, Central Otago Premium Fruit Ltd brings this fine Central Otago produce to your doorstep. Indulge yourself in the taste sensation.


About New Zealand

New Zealand is well-known for the beauty of its landscapes and for the friendliness of its people.

Our fresh perspective and independent thinking creates an environment where innovation and ingenuity prosper. We have a reputation for integrity and for being good to work with. We pride ourselves on reliability and our open, honest approach.

The land and sea shape us. We’re proud of our role as guardians of this place and its people—for now and for future generations.